SODIC and Nobu Launch New Cairo Location and Expand North Coast Project

Real estate developer SODIC has officially opened Nobu New Cairo at the Eastown District New Cairo (EDNC) on Wednesday, 24 June, marking the luxury hospitality brand's debut in Egypt's capital. The Japanese co-founder and chef Nobu Matsuhisa traveled to Cairo to host a preview event for local business, cultural, and lifestyle leaders ahead of the restaurants public debut. Commenting on his time in Egypt, Matsuhisa said it was "wonderful to spend time in Egypt" and praised the warmth, culture, and momentum of the country, adding that seeing the vision developed with SODIC take shape is especially exciting. Beyond the capital, the partnership focuses heavily on the Mediterranean North Coast within SODIC's 440-acre OGAMI community in Ras El Hekma. Following a successful initial seasonal run, the North Coast destination is preparing to open for its second season this July, with plans to expand the site into a full lifestyle destination featuring a Nobu hotel, restaurant, and branded luxury residences. According to SODIC General Manager Ayman Amer, this multi-project Egyptian expansion represents an important milestone in our long-term partnership with Nobu and reflects our shared ambition to bring world-class hospitality experiencesContinue reading "SODIC and Nobu Launch New Cairo Location and Expand North Coast Project" The post SODIC and Nobu Launch New Cairo Location and Expand North Coast Project first appeared on Egyptian Streets.

Egyptianstreets Egyptianstreets · Wire Report · Wed, 24 Jun 2026 15:30:37 · 2 min read

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WIRE — Real estate developer SODIC has officially opened Nobu New Cairo at the Eastown District New Cairo (EDNC) on Wednesday, 24 June, marking the luxury hospitality brand's debut in Egypt's capital. The Japanese co-founder and chef Nobu Matsuhisa traveled to Cairo to host a preview event for local business, cultural, and lifestyle leaders ahead of the restaurants public debut. Commenting on his time in Egypt, Matsuhisa said it was "wonderful to spend time in Egypt" and praised the warmth, culture, and momentum of the country, adding that seeing the vision developed with SODIC take shape is especially exciting. Beyond the capital, the partnership focuses heavily on the Mediterranean North Coast within SODIC's 440-acre OGAMI community in Ras El Hekma. Following a successful initial seasonal run, the North Coast destination is preparing to open for its second season this July, with plans to expand the site into a full lifestyle destination featuring a Nobu hotel, restaurant, and branded luxury residences. According to SODIC General Manager Ayman Amer, this multi-project Egyptian expansion represents an important milestone in our long-term partnership with Nobu and reflects our shared ambition to bring world-class hospitality experiencesContinue reading "SODIC and Nobu Launch New Cairo Location and Expand North Coast Project" The post SODIC and Nobu Launch New Cairo Location and Expand North Coast Project first appeared on Egyptian Streets.

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